Mobile Loyalty/Marketing

Mobile news, technology, trends, campaigns and how brands are using mobile

6 tips for successful mobile campaigns

Posted by drewdahms on February 20, 2009

Smart companies are leveraging the mobile channel to reach consumers more effectively. In order to successfully augment their mobile marketing and merchandising campaigns, businesses need to create simple offers that focus on loyal customers. Because mobile phones are so ubiquitous today, using the mobile channel for marketing opens yet another channel to reach customers at any place and any time – even at the point of decision.” Read the full article by Giselle Abramovich at Mobile Marketer.


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